5 Ways to Optimize Google Adwords Account in 10 Minutes

5 Ways to Optimize Google Adwords Account in 10 Minutes

Most savvy digital marketers understand the importance of ranking high in today’s most popular search engines – namely Google, Bing and Yahoo. There are…

6-minute read
Introducing the Very First InfoTrust Hackathon

Introducing the Very First InfoTrust Hackathon

We have recently been spending a lot of time trying to understand: “What does it mean to have the best place to work?” and…

4-minute read
How to Automatically Track Embedded YouTube Videos

How to Automatically Track Embedded YouTube Videos

Have you ever wanted to track an embedded YouTube video with Google Analytics but don’t know where to begin? Do you currently use Google…

4-minute read
How to Interview Your Next Web Analytics Superstar

How to Interview Your Next Web Analytics Superstar

Recently, I came across a fascinating article on Forbes.com by Daniel Kehrer – Analysis Shows Jump in Marketing Analytics Jobs. Here are a couple of…

6-minute read
Metrics and Insights for Mastering Marketing

Metrics and Insights for Mastering Marketing

Just a few hours ago, I heard David Meerman Scott (@dmscott) speak on social media and content marketing. At the end of the fantastic…

5-minute read
5 Google Analytics Updates We Love from 2013

5 Google Analytics Updates We Love from 2013

Reflecting back on 2013 and all the changes that came from Google Analytics and the web analytics industry as a whole, it’s hard to…

8-minute read
Looking back to help look forward: Top 5 InfoTrust Blog Posts of 2013

Looking back to help look forward: Top 5 InfoTrust Blog Posts of 2013

‘Tis the season where marketers and analysts need to look back on the year in order to help prepare us for success in 2014….

3-minute read
Adwords Bid Adjustments – Google Analytics Summit 2013

Adwords Bid Adjustments – Google Analytics Summit 2013

Using Google Adwords is great for generating new traffic to your site. However, at InfoTrust, we don’t only care about generating more traffic but…

2-minute read
[Free Download] Google Analytics Premium Webinar

[Free Download] Google Analytics Premium Webinar

Fill out the form below to download the slides from our webinar “Google Analytics Premium features” hosted on December 11, 2013.

2-minute read
Google Play Integration – Google Analytics Summit 2013

Google Play Integration – Google Analytics Summit 2013

Another announcement that Google made at the 2013 Google Analytics Summit was a native integration between Google Play and Google Analytics. This integration makes…

2-minute read
Unified Segments – Google Analytics Summit 2013

Unified Segments – Google Analytics Summit 2013

Another new feature Google announced at the GA Summit was Unified Segments. Google Analytics already has one of the best segmentation tools on the…

3-minute read
[Free Download] Enterprise Analytics Architecture Webinar

[Free Download] Enterprise Analytics Architecture Webinar

Fill out the form below to download the slides from our webinar “Enterprise Analytics Architecture” hosted on December 4, 2013.

2-minute read

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