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Audience reports in Google Analytics will help you get valuable insights regarding the characteristics of the users who visited your website or used your…
Reports created in Google Analytics turn data into insights that take your marketing to the next the level and give you a leg up…
“The integration between GA 360 & DFP allows data to flow back and forth between the two tools” – Andy Gibson, Head of Vertical…
Audience reports in Google Analytics will help you get valuable insights regarding the characteristics of the users who visited your website or used your…
It wasn’t that long ago that you could have a very fragmented and frustrating experience when visiting a site on your phone. Either the…
Understanding the audience, platform engagement, and advertising revenue are all important building blocks for tracking the right data on your website. With outlining digital analytics…
What an amazing webinar by two leaders in the marketing and analytics industry! In this webinar, we ran through the basics of using Customer Lifetime…
As time goes on, it seems that it’s becoming a lot more common for businesses to allow employees to have flexible work schedules as…
If you’ve used Google Data Studio, you’ll know how easy it is to create visual reports and dashboards. However, the product is still in…
Here at InfoTrust, we do things differently than most companies. It’s just one reason that we’ve been recognized time and time again as one…
Google Tag Manager API v2 was recently released and with the new version comes a number of features and bug fixes as well as…
Confused by terms like hit, session, filter, and segments when trying to read and understand Google Analytics reports? Is the terminology all Greek to…
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