Thus far in 2023, Artificial Intelligence has been the talk of the town. With a proliferation of new platforms touting to revolutionize various industries…
InfoTrust is pleased to announce that we have earned a Great Place to Work Certification for 2023. Great Place to Work is responsible for…
There are a few out-of-the-box events that Google Analytics 4 (GA4) tracks but custom events require a bit more configuration. GA4 events are freeform…
As more users continue to access and leverage Google Analytics 4 (GA4) reporting features, there seems to be one question that is living rent…
Intro Artificial intelligence (AI) has become a hot topic in recent years, and for good reason. AI has the potential to revolutionize many industries,…
While many marketers are focused on Chrome’s planned sunset of support for third-party cookies scheduled for the second half of 2024, several other technology…
AI has revolutionized the world in various ways. Its ability to automate tasks, analyze data, personalize experiences, support decision-making, and foster innovation has made…
Executive Summary With the advancement of technology and tools that we use for data tracking and measurement, we are highly empowered to perform advanced…
Much has been made in the first half of 2023 about the advances in Artificial Intelligence and potential threats to everything from the normal…
The end of the reign of the third-party cookie for marketing and advertising technology is near. In May 2023, Google confirmed the timeline for…
Artificial Intelligence (AI) has seemingly been in every article and conversation for the better part of 2023. It seems as though every email received…
InfoTrust was recently named as one of the 2023 Best Employers in Ohio. The annual list of the Best Employers in Ohio was created…
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