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Data-Driven Solutions

At the intersection of digital analytics and media enablement, InfoTrust's privacy-centric solutions drive measurable business outcomes for brands and agencies.

DATA COLLECTION & COMPLIANCE
InfoTrust Insights
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Optimize your data collection and analytics stack for faster information and more confident decisions.
Includes:
  • Analytics Enhancements
  • Tag Management
  • Consent Management
InfoTrust Insights
Integrity
Secure your data collection with proactive monitoring that identifies risks before they become costly violations.
Includes:
  • Managed Privacy Program
  • Consent Monitoring
  • Remediation Guidance
Products
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Proven performance.

InfoTrust delivers cutting-edge tools with high-value, differentiated solutions that optimize your marketing infrastructure to accelerate productivity and maximize your ROI.

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Tag Inspector
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GOOGLE MARKETING PLATFORM (GMP)
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Display & Video 360
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Campaign Manager 360
Certified Sales Partner
Analytics
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Google Analytics 360
Certified Sales Partner
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Looker Studio
Certified Support Partner
ADDITIONAL INFOTRUST PARTNERS
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Amplitude
Product Analytics Partner
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Osano
Consent Management Partner
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Tailored Solutions for Key Roles and Industries

Whether you're a marketer, executive, analyst or compliance officer, our solutions are built around your unique goals and challenges.

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Insights, Guides, and Case Studies to Level Up Your Strategy

Stay informed with expert content, on-demand webinars, how-to videos, and real-world success stories from InfoTrust clients.

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InfoTrust Articles

Donate Now to Provide Masks to Medical Professionals

Donate Now to Provide Masks to Medical Professionals

March to $100,000 | Donations Received Thus Far (Updated at 8 a.m. ET, 4/16/20) $41,150 41.2% One of the top priorities of the InfoTrust…

5-minute read
5 Ways Digital Analytics Can Help Retail and eCommerce Companies in Times of Crisis

5 Ways Digital Analytics Can Help Retail and eCommerce Companies in Times of Crisis

What an incredible amount of change in just a few weeks. By now, nearly every industry and working professional has felt the effects of…

10-minute read
5 Tactics for CPG Companies in Times of Crisis

5 Tactics for CPG Companies in Times of Crisis

As we’ve seen over the last few weeks, when a major crisis occurs, it can have a significant negative impact on many industries. For…

9-minute read
Data Governance Crash Course: An Exploration of Today’s Governance Landscape

Data Governance Crash Course: An Exploration of Today’s Governance Landscape

The past few years have ushered in a completely new landscape in the areas of data collection, tag management, and user privacy. Beginning with…

5-minute read
Working Remote? Beware of Data Visualization Risks

Working Remote? Beware of Data Visualization Risks

I acknowledge that I’m walking a fine line here. On the one hand, I’m seeing so many businesses do what appears to be capitalizing…

6-minute read
5 Tactics for Travel, Hospitality Marketers during Difficult Times

5 Tactics for Travel, Hospitality Marketers during Difficult Times

In recent weeks, as health concerns are creating an impact on many aspects of our daily lives, a number of businesses and industries are…

5-minute read
Common Causes of Digital Analytics Discrepancies

Common Causes of Digital Analytics Discrepancies

A common frustration among marketers and digital analysts when using multiple analytics platforms is the existence of data discrepancies. Due to these inconsistencies, it…

5-minute read
PII, Personal Data, and Personal Information: What’s So “Personal” About It, Anyway?

PII, Personal Data, and Personal Information: What’s So “Personal” About It, Anyway?

In today’s privacy environment, there is a lot of talk about “personal data.” Is this platform or that tag collecting any “personal information”? Is…

6-minute read
Solution for Serverless Python Web Hosting on AWS

Solution for Serverless Python Web Hosting on AWS

A common challenge developers face when working on a project is application hosting.  I’ve found serverless solutions to be appealing for many reasons (scalability,…

8-minute read
3 Digital Analytics Trends for Retailers to Watch in 2020

3 Digital Analytics Trends for Retailers to Watch in 2020

“How’d they know I wanted this? How did I not know I wanted this?!” These are the questions I ask while clicking “Buy Now”…

6-minute read
5 Digital Analytics Trends for Media and Publishers to Watch in 2020

5 Digital Analytics Trends for Media and Publishers to Watch in 2020

Wow, 2020. Honestly, I thought we’d have flying cars and be living in the sky by now; the Jetsons had me convinced that was…

8-minute read
Act Now: Python 2 Series to Be Retired By April 2020

Act Now: Python 2 Series to Be Retired By April 2020

Although Jan. 1, 2020, was the official date of Python 2’s retirement, the last major version is actually set for April 2020. After that…

3-minute read
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