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Beginner's Quick Web Analytics Guide: How to Track Social Media Links in Google Analytics

Beginner's Quick Web Analytics Guide: How to Track Social Media Links in Google Analytics

Google Analytics is a very nifty and necessary tool to measure your digital and inbound marketing efforts.  As a social media enthusiast myself, I’m always looking…

Goodbye Google Optimizer, Welcome Google Analytics Content Experiments

Goodbye Google Optimizer, Welcome Google Analytics Content Experiments

There has been a lot of new and exciting  changes coming from the Google Analytics team lately. This Friday, June 1st, Google officially announced…

Congratulations to Amin Shawki!

Congratulations to Amin Shawki!

As a two times Bearcat and a University of Cincinnati College of Business graduate (MBA ’02), it is a special pleasure to share an…

2011 Web Analytics Review InfoGraphic
It's not a job, it's an Adventure

It's not a job, it's an Adventure

When you work at a growing company, you just never know what is going to fall in your lap.  I certainly did not foresee…

8 reasons why Google Analytics Real-Time is so awesome

8 reasons why Google Analytics Real-Time is so awesome

I have recently become a huge fan of Google Analytics Real-Time. In this blog post we will quickly review some important tips about using…

Real-Time Google Analytics and Profile Data

Real-Time Google Analytics and Profile Data

Here is a real-life question we were asked during a recent training:

User Experience Quick Tips from Digital Summit

User Experience Quick Tips from Digital Summit

In our trip down to Atlanta, Georgia, for the Digital Media Summit, there was a repeating pattern of the connections between User Experience, Social…

Top Tweets From the Digital Summit in Atlanta, Georgia

Top Tweets From the Digital Summit in Atlanta, Georgia

Last Wednesday and Thursday, the InfoTrust team made a trip down to Atlanta, Georgia for the second annual Digital Summit.  Taken from their website,…

5 Web Analytics Concepts Stressed at the Digital Summit #dsum12

5 Web Analytics Concepts Stressed at the Digital Summit #dsum12

This week, I attended a Digital Summit Conference in Atlanta, GA. This was such a great experience as I learned from many professionals in…

Giving Back Comes From the Heart

Giving Back Comes From the Heart

t InfoTrust, one of the most important core business values is developing a strong culture.  Personally, I love having the opportunity to explore new…

Web Development Special: Dart Tracker (localStorage)

Web Development Special: Dart Tracker (localStorage)

Since this is my first blog post I suppose I should introduce myself.  Hello my name is Andrew DeWitt and I have recently joined…

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